Privacy Notice

Last Updated: May 27, 2026

This Privacy Notice explains how Reserve AG Corporation (“Reserve”) collects, uses, discloses, and otherwise processes personal data in connection with any specific product, service, or application that references or links to this Privacy Notice.

This Privacy Notice does not address our privacy practices relating to Reserve job applicants, employees and other employment-related individuals, nor data that is not subject to applicable data protection laws (such as deidentified or publicly available information in certain jurisdictions). This Privacy Notice is also not a contract and does not create any legal rights or obligations not otherwise provided by law.

Our Collection and Use of Personal Data

The categories of personal data we collect depend on how you interact with us and our services. For example, you may provide us your personal data directly when you register for an account, book a reservation, redeem rewards, or otherwise contact us or interact with us.

We also collect personal data automatically when you interact with our websites and other services and may also collect personal data from other sources and third parties.

Personal Data Provided by Individuals

We collect the following categories of personal data individuals provide us:

Contact Information, including first and last name, phone number, email address, and communication preferences. We use this information primarily to fulfill your request or reservation, and to send you communications in accordance with your preferences.
Account Information, including first and last name, email address, phone number, account credentials or one-time passcodes, and the services you are interested in or have otherwise used, as well as available or pending account balances, cash-back credit / reward history, and account reservation, transaction and distribution history. We use this information primarily to administer your account, provide you with our services, communicate with you regarding your account and your use of our services, and for customer support purposes.
Reservation Information, including the name for the reservation, the restaurant, the date and time of the reservation, additional guests or preferences for the reservation, any reward available or earned for the reservation, any cost or payment associated with the reservation, and any feedback associated with the reservation. We use this information primarily to facilitate your reservation, payments and rewards, as well as to provide you with our services, communicate with you regarding your reservation, and for customer support purposes.
Payment and Verification Information, including payment amount, payment card information, billing address, and other financial information (such as, routing and account number), as well as information used to verify your identity (such as government IDs) if you choose to receive payments from Reserve to an external account. Please note that we use third-party payment providers, including Stripe, to verify your identity, process payments you make to us when purchasing a premium reservation time or process payments we provide to you when you redeem your cash back rewards. We do not directly retain any personally identifiable financial information, such as payment card or bank account number, or identity verification information, such as government ID or the selfie used to verify your identity against the ID, you provide these third-party payment providers in connection with payments. Rather, all such information is provided directly by you to our third-party payment providers and stored on their systems. The payment provider’s use of your personal data is governed by their privacy notice. To view Stripe’s privacy notice, please click here.
Feedback and Support Information, including the contents of custom messages sent through the forms, chat platforms, email addresses, or other contact information we make available to customers, as well as recordings of calls with us, where permitted by law (including through the use of automated or artificial intelligence tools provided by us or our third-party providers). We use this information primarily to investigate and respond to your inquiries, to communicate with you via online chat, email, phone, text message or social media, and to improve our services.

Personal Data Automatically Collected

We, and our third-party partners, automatically collect information you provide to us and information about how you access and use our services when you engage with us. We typically collect this information through the use of a variety of our own and our third-party partners’ automatic data collection technologies, including (i) server-side tracking technologies that associate your activity with unique identifiers maintained on our servers (rather than through cookies or similar files stored on your device) and (ii) other, related technologies, such as web beacons, pixels, embedded scripts, mobile SDKs, location-identifying technologies and logging technologies. Information we collect automatically about you may be combined with other personal data we collect directly from you or receive from other sources.

We, and our third-party partners, use these automatic data collection technologies to automatically collect the following data when you use our services or otherwise engage with us:

Information About Your Device and Network, including the device type, manufacturer, and model, operating system, IP address, browser type, Internet service provider, and unique identifiers associated with you, your device, or your network.
Information About the Way Individuals Use Our Services and Interact With Us, including the site from which you came, the site to which you are going when you leave our services, how frequently you access our services, whether you open emails or click the links contained in emails, whether you access our services from multiple devices, and other browsing behavior and actions you take on our services (such as the pages you visit and the content you view).
Information About Your Location, including general geographic location that we or our third-party providers may derive from your IP address. All of the information collected automatically through these tools allows us to improve your experience. For example, we may use this information to enhance and personalize your user experience, to monitor and improve our services, to offer communications features, and to improve the effectiveness of our services. We may also use this information to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit the site; (b) provide custom, personalized content and information; (c) provide and monitor the effectiveness of our services; (d) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our website; (e) diagnose or fix technology problems; and (f) otherwise to plan for and enhance our services.

For information about the choices you may have in relation to our use of automatic data collection technologies, please refer to the Your Privacy Choices section below.

Personal Data from Other Sources and Third Parties

We may receive the same categories of personal data as described above from the following sources and other parties:

Single Sign-On: We may provide you the ability to log in to our services through certain third-party accounts you maintain. When you use these single sign-on protocols to access our services, we do not receive your login credentials for the relevant third-party service. Instead, we receive tokens from the single sign-on protocol to help identify you in our system (such as by your username) and confirm you successfully authenticated through the single sign-on protocol. This information allows us to more easily provide you access to our services.
Other Customers: We may receive your personal data from our other customers. For example, a customer may provide us with your contact information as a part of a referral.
Restaurant Partners: We may receive your information from our restaurant partners. For example, our restaurant partners may send us information about whether your reservation was completed and other information about how your reservation went.
Payment Providers: We may receive information from our payment providers. For example, our payment providers may provide us information about whether a payment or your identity verification was successful.
Service Providers: Our service providers that perform services on our behalf, such as analytics and certain marketing providers, collect personal data and often share some or all of this information with us. For example, we receive personal data you may submit in response to requests for feedback to our survey providers.
Other Sources: We may also collect personal data about you from other sources, including through transactions such as mergers and acquisitions.
Inferences: We may generate inferences or predictions about you and your interests and preferences based on the other personal data we collect and the interactions we have with you.

Additional Uses of Personal Data

In addition to the primary purposes for using personal data described above, we may also use personal data we collect to:

Fulfill or meet the reason the information was provided, such as to fulfill our contractual obligations, to facilitate payment to you or to us, or to deliver the services requested;
Manage our organization and its day-to-day operations;
Communicate with you, including via email, text message, social media and/or telephone calls;
Facilitate the relationship we have with you and, where applicable, the company you represent;
Address inquiries or complaints made by or about an individual in connection with our services;
Create and maintain accounts for our users;
Verify your identity and entitlement to our services and eligible payments;
Market our services to you;
Administer, improve, and personalize our services, including by recognizing you and remembering your information when you return to our services;
Develop, operate, improve, maintain, protect, and provide the features and functionality of our services (including by training or fine-tuning our and our third-party providers’ artificial intelligence and machine learning models);
Identify and analyze how you use our services;
Infer additional information about you from your use of our services, such as your interests;
Create aggregated or de-identified information that cannot reasonably be used to identify you, which information we may use for purposes outside the scope of this Privacy Notice;
Conduct research and analytics on our user base and our services, including to better understand the demographics of our users;
Improve and customize our services to address the needs and interests of our user base and other individuals we interact with;
Test, enhance, update, and monitor the services, or diagnose or fix technology problems;
Help maintain and enhance the safety, security, and integrity of our property, services, technology, assets, and business;
Defend, protect, or enforce our rights or applicable contracts and agreements (including our Terms of Service), as well as to resolve disputes, to carry out our obligations and enforce our rights, and to protect our business interests and the interests and rights of third parties;
Detect, prevent, investigate, or provide notice of security incidents or other malicious, deceptive, fraudulent, or illegal activity and protect the rights and property of Reserve and others;
Comply with contractual and legal obligations and requirements;
Fulfill any other purpose for which you provide your personal data, or for which you have otherwise consented. As noted above, we may use your personal data to improve our services and train or fine-tune the artificial intelligence and machine learning models that power our platform and services.

Our Disclosure of Personal Data

We disclose or otherwise make available personal data in the following ways:

To Marketing Providers: We coordinate and share personal data with our marketing providers in order to market and communicate with you about the services we make available.
To Restaurant Partners: We may share personal data with our restaurant partners, including for purposes of facilitating your reservation. Our restaurant partners may use your personal data to coordinate and fulfill your reservation.
To Service Providers: We engage other third parties to perform certain services on our behalf in connection with the uses of personal data described in the sections above. Depending on the applicable services, these service providers may process personal data on our behalf or have access to personal data while performing services on our behalf.
To Other Businesses as Needed to Provide Services: We may share personal data with third parties you engage with through our services or as needed to fulfill a request or transaction including, for example, payment processing and identity verification services.
In Connection with a Business Transaction or Reorganization: We may take part in or be involved with a business transaction or reorganization, such as a merger, acquisition, joint venture, or financing or sale of company assets. We may disclose, transfer, or assign personal data to a third party during negotiation of, in connection with, or as an asset in such a business transaction or reorganization. Also, in the unlikely event of our bankruptcy, receivership, or insolvency, your personal data may be disclosed, transferred, or assigned to third parties in connection with the proceedings or disposition of our assets.
To Facilitate Legal Obligations and Rights: We may disclose personal data to third parties, such as legal advisors and law enforcement:
- in connection with the establishment, exercise, or defense of legal claims;
- to comply with laws or to respond to lawful requests and legal process;
- to protect our rights and property and the rights and property of our agents, customers, and others, including to enforce our agreements, policies, and terms of use;
- to detect, suppress, or prevent fraud;
- to reduce credit risk and collect debts owed to us;
- to protect the health and safety of us, our customers, or any person; or
- as otherwise required by applicable law.
With Your Consent or Direction: We may disclose your personal data to certain other third parties or publicly with your consent or direction. For example, with your permission, we may post your testimonial on our websites.

Your Privacy Choices

Email Communication Preferences

You can stop receiving promotional email communications from us by clicking on the “unsubscribe” link provided in any of our email communications. Please note you cannot opt-out of service-related email communications (such as, account verification, transaction confirmation, or service update emails).

Where we have your consent for the processing of your personal data (e.g., when you opt in to receive certain types of communications from us), you may withdraw your consent by following the instructions provided when your consent was requested or by contacting us as set forth in the Contact Us section below.

Automatic Data Collection Preferences

You may be able to utilize third-party tools and features to restrict our use of automatic data collection technologies. For example, (i) most browsers allow you to change browser settings to limit automatic data collection technologies on websites, (ii) most email providers allow you to prevent the automatic downloading of images in emails that may contain automatic data collection technologies, and (iii) many devices allow you to change your device settings to limit automatic data collection technologies for device applications. Please note that blocking automatic data collection technologies through third-party tools and features may negatively impact your experience using our services, as some features and offerings may not work properly or at all. Depending on the third-party tool or feature you use, you may not be able to block all automatic data collection technologies or you may need to update your preferences on multiple devices or browsers. We do not have any control over these third-party tools and features and are not responsible if they do not function as intended.

Modifying or Deleting Your Personal Data

If you have any questions about reviewing, modifying, or deleting your personal data, you can contact us as set forth in the Contact Us section below. We may not be able to modify or delete your personal data in all circumstances, particularly where your personal data is contained in our records of financial events on the platform or we are required to keep a record of your personal data for compliance with legal obligations.

Partner-Specific Preferences

Certain of our third-party providers and partners offer additional ways that you may exercise control over your personal data, or automatically impose limitations on the way we can use personal data in connection with the services they provide:.

For example, we use Vercel Web Analytics, a privacy-focused analytics service provided by Vercel Inc., to understand how visitors interact with our website and to measure traffic and performance. Vercel Web Analytics is designed to be privacy-friendly: it does not use cookies, does not collect or store personally identifiable information, and does not track you across other websites or over time. We use the aggregated, anonymized data it produces to understand overall usage of our services. To learn more about how Vercel processes data in connection with this service, please review Vercel's Privacy Policy at https://vercel.com/legal/privacy-policy. Because this service does not rely on cookies or persistent identifiers, there is no separate opt-out tool; you may further limit data collection using the browser and device controls described above.

Children’s Personal Data

Our services are not directed to, and we do not intend to, or knowingly, collect or solicit personal data from children under the age of 13. If an individual is under the age of 13, they should not use our services or otherwise provide us with any personal data either directly or by other means. If a child under the age of 13 has provided personal data to us, we encourage the child’s parent or guardian to contact us to request that we remove the personal data from our systems. If we learn that any personal data we collect has been provided by a child under the age of 13, we will promptly delete that personal data.

Security of Personal Data

We have implemented reasonable physical, technical, and organizational safeguards that are designed to protect your personal data. In addition, we take steps designed to ensure any third party with whom we share personal data provides a similar level of protection. However, despite these controls, we cannot completely ensure or warrant the security of your personal data.

Third-Party Websites and Services

Our websites and other services may include links to or redirect you to third-party websites, plug-ins, applications, or other services. Third-party websites and other services may also reference or link to our websites and services. This Privacy Notice does not apply to any personal data practices of these third-party websites, plug-ins, applications, or other services. To learn about these third parties’ personal data practices, please visit their respective privacy notices.

Updates to This Privacy Notice

We may update this Privacy Notice from time to time. When we make changes to this Privacy Notice, we will change the date at the beginning of this Privacy Notice. If we make material changes to this Privacy Notice, we will notify individuals by email to their registered email address, by prominent posting on this website or our other platforms, or through other appropriate communication channels. All changes shall be effective from the date of publication unless otherwise provided.

Contact Us

If you have any questions or requests in connection with this Privacy Notice or other privacy-related matters, please contact us at: hello@reserve.ag.